The Power of Moments: Making Memories With Your Family


Do you ever wonder what our kids will remember from their childhoods? Recently I picked up a book that really resonated with me – “The Power of Moments: Why Certain Experiences Have Extraordinary Impact”, by Chip Heath. It was written mainly as a corporate how-to, but reading it made me wonder, how can I create richer experiences for my family and what makes these memorable?I want to create lifelong memories for my family. Making memories with your family
I truly strive to create and memories that will stick with us for years and hopefully a lifetime. This is why I go all out for birthdays, vacations, family events, and celebrations. This book helped me realize why those are important celebrations, but also that you can create powerful, and memorable moments, any time.

There are four elements highlighted by the authors that make moments memorable:
Elevation, Insight, Pride, and Connection.


Plan a moment, or an experience that takes us out of the every day and rises above the day-to-day. To elevate a moment, it needs to boost sensory appeal (this could include dressing up or serving something unusual), raise the stakes (this could include an element of friendly competition, or a performance), and lastly break the script (do the unexpected).

“Defining moments shape our lives, but we don’t have to wait for them to happen. We can be the authors of them.” p. 5
create powerful memories for your family  the power of moments

Create opportunities for others to learn something significant or realize they can do something on their own. Gently lead others to a conclusion that they will definitely remember making. This is why helping your child attain a milestone is memorable. It’s just a small instant in time, but this is the power of moments!


Recognize others, and help them multiply milestones. I loved the chapter on multiplying milestones. Instead of your kids having one goal to accomplish, break it into smaller goals along the way, celebrating each of these and helping them see their progress.power of moments creating powerful memories for your kids

It’s easy to see how connecting can make moments memorable. The author suggests creating shared meaning, and shared experience. When we employ understanding, validation and caring through responsiveness, this becomes memorable. Have you ever had a work review or an adult conversation where you feel understood, validated and cared for? Our kids need this just as much, and for them it becomes memorable. This is the power of moments. 

Making magical moments:

One of the most memorable (see what I did there?) anecdotes from the book involves a hotel in California called the Magic Castle. It isn’t the most beautiful or luxurious hotel. The pool is small, and it is a little worn out. But at the Magic Castle they believe in creating moments for their customers and they have a loyal following. Kids can order snacks to be delivered free to their room. Their most memorable experience is the popsicle hotline. While playing in the pool, kids can pick up the special red phone and summon a waiter who brings popsicles! How magical AND memorable is that!

I try to remember that in my life as a mom. Sometimes we get a little worn out, and everything isn’t magical, but if we can create a special experience every now and then, helping our kids feel appreciated and loved, that is the power of moments! So whether that is a celebration for good grades, or just a tea party on the first spring day, these are the experiences they remember. And in the meantime, it creates a lot of smiles along the way.

Quotations to think about:

“Why do we feel most comfortable when things are certain, but we feel most alive when they’re not?”

“Moments matter. And what an opportunity we miss when we leave them to chance! Teachers can inspire, caregivers can comfort, service workers can delight, politicians can unite, and managers can motivate.”

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Augustana College brought Rachel to the Quad Cities as a student, and she has stayed here ever since making Rock Island her home. Rachel works full-time as the Associate Director of Admissions at Augustana, and is raising three kids, Grace (17), Luke (15) and Claire (10). Her husband Bill teaches art at Rock Island High School and is a freelance artist doing murals, caricatures and architectural renderings. Rachel enjoys being involved with her kids' sports activities, and also is an advocate for JDRF (the Juvenile Diabetes Research Foundation) in support of her daughter with Type 1 Diabetes. She also loves to plan awesome vacations and adventures with her family, and leaves the beach most of all.


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